About us

our story

Brewing Authenticity Since 2020

Kaappi Ready was founded in 2020 with a simple mission — to bring the authentic taste of South-Indian filter coffee and tea to every corner of India. What began with a pilot outlet in Coimbatore has now grown into a fast-expanding network of 80+ outlets across Tamil Nadu, Karnataka, Kerala & Telangana.

With exclusive partnerships with HPCL & IOCL, Kaappi Ready is uniquely positioned to scale across the nation. Our goal is to serve 2 million customers daily through 10,000 outlets — making filter coffee more accessible, affordable, and deeply connected to India’s cultural roots.

At Kaappi Ready, we believe in more than just coffee. We are building a community — one outlet, one customer, one cup at a time.

our other brands

Mario Shakes – Shakes With Love

Chai Vilas

Mario Shakes is another exciting brand from our family, crafted to serve world-class shakes, mojitos, and mocktails to customers across the country. With its tagline “Shakes with Love”, Mario Shakes brings delicious flavours, youthful energy, and a fun twist to every sip.

Just like Kaappi Ready celebrates authentic filter coffee, Mario Shakes is designed to be the ultimate destination for milkshake lovers, offering premium drinks at affordable prices — starting from just ₹49.

Chai Vilas – Every Sip is a Mood

Chai Vilas is another proud brand from our family, dedicated to bringing the authentic taste of Indian chai to people across the country. With its tagline “Every sip is a mood”, Chai Vilas celebrates the timeless love for tea in India, offering refreshing flavors and soulful experiences for every generation.

Just like Kaappi Ready focuses on filter coffee, Chai Vilas is crafted to become the go-to destination for tea lovers, building a strong community around the nation’s favorite beverage.

Chai Vilas

Our Mission

“To deliver the authentic taste of Indian filter coffee and tea through a highly scalable, low-capex café model — ensuring profitability, consistent quality, and cultural depth.”

Our Vision

“To serve 2 million customers daily across India through 10,000 outlets.”

Our Values

Quality Excellence, Customer Delight, Cultural Respect, Entrepreneurial Spirit, Integrity, Transparency, Sustainability — with Zero Tolerance for compromise in quality or workplace ethics.

Our Journey Since Inception

  • 2020

    First outlet pilot in Coimbatore. Agreement signed with Petroleum Ministry.

  • 2021

    7 franchise outlets opened. HPCL & IOCL trials started.

  • 2022

    Expanded to 25+ outlets across Tamil Nadu & Karnataka.

  • 2023

    50+ outlets operational. Core sales at HPCL & IOCL pumps improved by 10%.

  • 2024

    80+ outlets across South India.

  • 2025

    Historic 10,000 outlet deal signed with HPCL & IOCL, giving Kaappi Ready nationwide reach.

our leadership

Meet our Visionary Founders

Rajesh Keerthi – Founder

12+ years of expertise in legal, contracts, and administrative operations, ensuring smooth and compliant organizational functioning.

Kishore KS – Co Founder & CPO

15+ years of international retail experience and drives operational excellence and strategic growth as CPO & Co-Founder.

Ram Kumar – Co Founder & CAO

Combines Fortune 500 retail experience with food-industry insights, leading to the founding of Kaappi Ready for today’s modern coffee lifestyle.

exclusive partnerships

Government & Institutional Collaborations

Kaappi Ready holds an exclusive partnership with HPCL & IOCL for 10,000 outlets at petrol stations across India. These locations guarantee high visibility, low rentals, and 24/7 operational rights.

Future partnerships are being explored with Railways, Tourism Ministry, Colleges, Hospitals, and Highways — creating immense scalability for the brand within the next 3 years.

Our Impact in Numbers

Brewing Growth Across India

80+

Outlets already serving customers nationwide

3,00,000

Cups of coffee & tea enjoyed every month

10,000

Outlests are Exclusively Partnershiped with HPCL & IOCL

10%

Sales Growth observed at partnered fuel stations

Filter Coffee SPL Filter Coffee SPL Tea Cold Coffee Rose Milk Badam Milk Hot Chocolate Lemon Iced Tea
Filter Coffee SPL Filter Coffee SPL Tea Cold Coffee Rose Milk Badam Milk Hot Chocolate Lemon Iced Tea